A bit about me

I love connecting with people and, though I say so myself, have an approachable and down-to-earth way about me. So if you’d like to have a chat, feel free to just get in touch.

If you want to know a bit more about my background and ethos first, here you go:

I’ve been working in the cultural sector since the late ’90s, and in that time I’ve built strong relationships with a long list of local and national clients. My experience spans all artforms, and I have worked throughout the UK with organisations of all shapes and sizes:  from volunteer-run festivals to Council-run arts centres, commercial theatres to major museums, ACE NPOs and borough-wide library services.

This means that I have both a strategic overview of the cultural sector and a nuanced understanding of the challenges and opportunities presented by each situation. It also means I’m realistic about what is actually possible within an organisation and I will help you achieve it.

A skilled facilitator and trusted advisor, I support cultural organisations at all stages of their audience development. This might mean identifying what organisations need to do in order to deliver their mission or to align with the to strategic aims of major funders. Or it could be translating sophisticated audience insight into practical action plans, or training and mentoring to empower people to bring their plans to life.

Basically I specialise in the whole cycle of audience development and all the bits along the way. And I don’t make out like it’s rocket science. My skill is in making what can be a complex and demanding process look and feel easy. I can drop in and work magic as needed, but best of all I like to work with my clients, not just for them.


Still want to know more? Some examples of recent projects are described on the experience page.